Acknowledging, the ever-growing impact of social networking on the music business, Billboard has decided to introduce a new chart. The Social 50 will rank, “The most active artists on the world’s leading social networking sites.” Topping the first chart is Rihanna. The chart is compiled using data about weekly additions of friends, fans and followers as well as tracking visits to the artists’ pages and streaming of songs. Participating sites include MySpace, YouTube, Facebook, Twitter and iLike. Social music tracking site Next Big Sound provides the data. A unique item added into the compilation of the data into a chart is the ratio of current page views to the artists’ number of fans. Billboard editorial director Bill Werde says, “We continue to adapt the way we chart the changing landscape of music. The Social 50 is yet another step in the evolution of Billboard and an important response to our changing times.” Check out the first week of The Social 50.
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